This speed rope is great! Rogue sells speed ropes for $20-$50 and they all look and feel the same.
This speed rope is a basic speed rope with unbranded handles that feels solid, has good weight/balance, and a high quality rope/cable. Its easy to use and I haven't had any problems.
I am giving the 4 stars because everything was great except I would have liked to see one other option for the handles. Besides that , the order process was very easy and I'll be ordering more soon.